Welcome. Here's Everything You Need to Know Before Our Call.

This document answers the most common questions we get before every strategy call. Read through it before we speak. The more context you have going in, the more productive the call will be for both of us.

On the call we will not be doing a generic pitch. We will be going through your clinic specifically — where you're stuck, what's working, what isn't — and showing you what the Celebrity Funnel rollout would look like in your market.

  • 1 Your custom Celebrity Funnel rollout plan
  • 2 Real revenue projections for your specific clinic
  • 3 90-day patient acquisition timeline
  • 4 Which clients get the best results with us
The Opportunity

Why Implement The Celebrity Funnel Now?

The weight loss industry is in a once-in-a-decade window. GLP-1 demand is exploding, patient acquisition costs are still affordable, and the clinics that lock in their "celebrity" position now will own their market for the next 10 years. The ones that keep running discount ads will get squeezed out.

170M

Americans who need weight loss medication

That's roughly 18,000 patients per existing weight loss clinic. The market isn't saturated — most clinics are just fishing in the wrong pond.

$50–100K

The wall most clinics never break

Owners hit a ceiling because the channels that got them to $50k/mo (referrals, organic, cheap ads) physically can't take them past it. New problem. New system.

12–18 mo

The window before saturation

Right now, you can run video ads, charge $1,500–$3,000 packages, and own your market position. In 18 months that gets 10× harder as more clinics figure it out.

The honest truth: Every month you stay stuck is a month a competitor runs the system you should be running. The Celebrity Funnel doesn't get cheaper to implement later — it gets more expensive as ad costs rise and the position is taken.

Show Me How It Works

How It Works, Step by Step

The Celebrity Funnel has four pillars. Most agencies do the first one badly and ignore the other three. That's why their leads don't convert. Here's the full system — watch the breakdown, then read the steps below.

1
Pillar 1

Attraction Offer + Celebrity Spokesperson Ads

We restructure your offer into a low-friction front-end that auto-upsells into a $1,500–$3,000 six-month package. Then we script, record, and edit Spokesperson Video Ads that position you as the celebrity in your space — so you're not competing on price, you're competing on authority.

  • Offer rebuild + pricing tiers (we've tested across 20+ clinics)
  • Done-for-you Celebrity Video Ad scripts, recordings, and edits
  • About 60% of patients take the upsell — the rest pay more over time
2
Pillar 2

The Celebrity Funnel: Qualify, Educate, Pre-Sell

Instead of dumping leads on you, we route every patient through a qualification flow that filters for medical eligibility, financial capacity, and intent. The same flow educates them on your offer, builds Like-Know-Trust, and pre-sells your program — before a single sales call.

  • Qualification survey (eligibility, credit, location, affordability)
  • Education sequences that build trust and authority before the call
  • Skyrockets show rates and close rates — we don't want clicks, we want patients
3
Pillar 3

US-Based Sales Team + Patient Concierge

Our specialists call qualified applicants within 5 minutes, 7 days a week, and follow up with every booking to confirm. We then place, train, ramp up, and manage a dedicated salesperson for your clinic — closing on your behalf so you can focus on the medicine.

  • 5-minute speed-to-lead, 7 days a week
  • Dedicated, US-based salesperson placed inside your business
  • We hire, train, ramp, and manage them for you
4
Pillar 4

Fulfillment, Coaching, and Backend Upsells

You get our "Scale Your Clinic" course, a dedicated coach for implementation, a pharmacy partner that drops your medication cost, and the Backend Upsell systems that take a patient from $800/mo to $1,500–$3,000 and stretch retention from 6 to 12 months.

  • "Scale Your Clinic" course (clients say this alone is worth the program)
  • Pharmacy partner — overnight shipping, lower medication cost
  • Backend Upsell system that 2× retention and lifetime value
  • Compliance review (HIPAA, FDA, LegitScript) so you're protected

The result: We don't promise 1,000 leads. We deliver ~350 booked appointments in 90 days, ~60–70% show rate, ~40–45% close rate — about 90 financially qualified patients who show up ready to invest.

Real Clinics, Real Results

The Celebrity Funnel In Action

Real partner clinics running the exact system we'll build for you. Different starting points, same playbook, same outcome — predictable patient flow and a clinic that scales without the owner doing every job.

Ian — $500k in 9 months
From scratch

Ian — $500K+ generated in 9 months

Brand-new clinic · No existing patient base

Ian started from zero. We rebuilt his offer, launched the Celebrity Funnel, and placed a salesperson in his clinic. Inside 9 months he had generated over $500k in patient revenue — without him having to learn marketing, sales, or fulfillment.

Adam — $200k/mo
Scaled past the wall

Adam — Failing clinic to $200K/mo

$30k/mo, 14-hour days, unprofitable when we started

Adam came to us unprofitable, working 14-hour days. His old agency was running "$69/month" ads that brought in tire-kickers. 9 months in, he was adding $30k/mo in recurring revenue every single month — now he's at $200k/mo and removed from sales and fulfillment entirely.

Toria — $200k/mo
Stacked package sales

Toria — $200K/mo + 5 patients in one day

Established clinic, stuck on referrals only

Toria had a great clinic but no acquisition system beyond word of mouth. We rebuilt her offer, launched the Celebrity Funnel, and trained her on $1,500+ package sales. Her record day so far: 5 new patients signed in a single afternoon.

Dr. Dianah — $60k/mo
From NP to clinic owner

Dr. Dianah — $60K/mo, exited her 9–5

Nurse Practitioner running the clinic on the side

Dianah was an NP working a hospital job and running a small clinic on the weekends. We placed a salesperson, automated her fulfillment, and ran the ads. She left the hospital and now runs the clinic full-time at $60k/mo and growing.

See the actual ads we're running for these clinics

A walk-through of multiple live Celebrity Funnel campaigns — different clinics, different markets, same mechanism.

More wins from inside our partner Slack

  • Marcus — 50 booked appointments in a single week
  • Dante — Record week of 16 new patients signed
  • Ed — $8.17 cost per consultation, ~40 patients/mo
  • Micah — $17.68/appointment, left her 9–5
  • Thuy — First patient on day one of running ads
  • Randy — First patient signed by the salesperson we placed
  • Jazmyn — 350 appointments delivered as guaranteed
  • Jael — $55k month after launching the funnel
Who's Behind This

Proof This Works (We Run Our Own Clinic on This Infrastructure)

I'm not a marketer who decided to sell to clinics. I co-own a medical clinic with a 50/50 partner. Every play in the Celebrity Funnel was tested, broken, and rebuilt inside my own business before it ever showed up in a partner's account. That's why this works — we're not theorizing, we're shipping you what's already working for us.

Peter Berrettini

Peter Berrettini

Founder, Emberflow · Co-owner, medical clinic

"I built Emberflow because I was tired of watching clinic owners get burned by agencies that don't run their own businesses. We run ads on our own clinic every single day. When something works, you get it. When something stops working, we kill it on our side first — you never see the failure."

$7M+ total

In tracked Facebook ad spend across the network — every dollar accounted for.

~15,000 patients

Currently active across our partner clinics — real recurring revenue, not vanity.

7 & 8-figure

We've taken established weight loss clinics to multiple 7-figures, one at 8-figures.

Trustpilot verified

Public, unbiased reviews from real partner clinics — not testimonials we curated.

What Happens Next

What Happens The Second You Join

We don't disappear after you sign. Here's the exact rollout you should expect — every milestone, every deliverable, and every timeline. So when we get on the call you already know what "yes" looks like.

1
Within 24 hours

Onboarding Call + Offer Restructure

You'll schedule your Onboarding Call where we restructure your offer to land $1,500–$3,000 packages like clockwork, and craft your Backend Upsells so retention doubles. You walk out with a written 90-day plan.

  • Full offer audit + repricing
  • Backend Upsell roadmap (gets you from $800/mo to $3,000 per patient)
  • 90-day rollout calendar with named owners
2
Days 1–7

Build Phase (We Do the Heavy Lifting)

Our team scripts, records, and edits your Celebrity Spokesperson Video Ads. We build your qualification survey based on the most important questions to filter for medical eligibility, credit, and affordability. You get access to the "Scale Your Clinic" course immediately.

  • Done-for-you Celebrity Spokesperson Ads (script + record + edit)
  • Custom qualification survey + landing page
  • Compliance team review (HIPAA, FDA, LegitScript)
  • "Scale Your Clinic" course access — clients say this alone is worth the program
3
Days 7–14

Launch + First Patients

Ads go live. Our SDR team starts calling qualified applicants within 5 minutes, 7 days a week. We begin recruiting your dedicated US-based salesperson. First patients book and start coming through inside the first 2 weeks.

  • Facebook ads launched + actively optimized
  • SDR team begins 5-minute speed-to-lead calls
  • Dedicated salesperson recruitment kicks off
4
Days 14–90

Scale + Compound

Ad spend ramps as your numbers stabilize. Your dedicated salesperson is closing on your behalf. Backend Upsells go live to push retention past 6 months. Your weekly coach call keeps the wheels turning. You hit ~350 booked appointments — guaranteed.

  • Ad spend scaled based on real ROAS from your account
  • Salesperson placed, trained, and closing
  • Backend Upsell systems live → retention 6 → 12 months
  • Weekly coaching call with a dedicated implementation coach

By day 90: ~350 booked appointments, ~90 financially qualified patients on your books, $30–50k+ in new monthly recurring revenue, and a system that keeps producing without you babysitting it.

Got Questions?

Frequently Asked Questions (Every Question We Get Before Calls, Answered)

Most of these I've answered hundreds of times. Save us both 20 minutes on the call — watch the relevant video, then come ready to talk implementation.

What's the difference between a marketing agency and a growth partner? Video · 4 min

Most agencies stop at the lead. We don't. A growth partner takes ownership of your patient acquisition, your sales process, your fulfillment, your retention, and your backend revenue — because that's the only way scaling actually works. Watch this short breakdown:

I've been burned by agencies before — why should I trust you? Video · 5 min

Fair question. Most clinic owners we talk to have a horror story. Here's exactly why we're structurally different — and the proof you should be looking for from anyone who pitches you a marketing system:

What if I don't have time to implement this? Video · 3 min

The single most common objection — and the most misunderstood. The honest answer: this isn't another item for your to-do list. The whole point is to take work off your plate. Here's exactly how:

How does the Celebrity Funnel actually work, end-to-end? Video · main breakdown

This is the full walkthrough — same one as the "How It Works" section above, here for easy reference. If you only watch one video before our call, watch this one.

What's the worst-case scenario if this doesn't work? Read

Read the guarantee section below. Short version: if we don't hit 350 appointments in 90 days, we keep running your campaigns and we keep paying for ad spend until we do. In writing. That's a stronger guarantee than the partial refunds most agencies offer (which leave you out $10k+ in wasted ad spend).

Don't Make These

Three Biggest Mistakes Stopping Clinics From Breaking $100K/mo

01

Running discount-led ads ("Semaglutide $199")

The lowest-price patient is the worst patient. They don't show up, don't sign up, don't stay, and don't refer. Worse: they train your team to expect price objections on every call. Facebook charges you the same to acquire a $199 hunter as a $1,500 buyer — pick the buyer.

02

Thinking that generating leads will solve everything

Leads alone don't grow a clinic — patients do. The clinics that break $100k/mo all have one thing in common: a real sales process behind the lead. The Celebrity Funnel doesn't stop at "we got you an appointment." It qualifies the patient, educates them on your offer, builds trust before the call, hands them to a trained closer, and follows up until they sign.

More leads on top of a broken process = more wasted ad spend. More appointments on top of a weak sales motion = more no-shows and price objections. The fix isn't volume. The fix is the funnel.

03

Hiring a marketing agency instead of a growth partner

Agencies aren't full-stack. Their job ends the second a lead lands in your inbox — they celebrate the appointment and walk away. What happens between that appointment and a paying patient (the show, the call, the close, the upsell, the retention) is your problem, not theirs.

We go all the way. We don't measure ourselves on leads or even on appointments — we measure ourselves on patients on your books. Ads, qualification, sales placement, fulfillment, backend upsells, retention. If a patient isn't paying you, we haven't done our job. That's the difference between an agency and a growth partner.

Our Promise

Performance Guarantee

350 booked appointments in 90 days — or we keep working, and keep paying for ad spend, until you hit it.

Most agencies "guarantee" a partial refund after you've already burned $10,000+ in ad spend. That's not a guarantee — that's a loss. We do it differently. If we don't deliver the 350 appointments inside your first 90 days, we continue running your campaigns and we cover the ad spend out of our own pocket until we get you there. In writing. Signed. Every contract.

That's only possible because we've run this system across 20+ clinics. We know what it takes to hit the number. The guarantee isn't marketing — it's math.

See you on the call.

Come ready to talk implementation, not theory. The videos above cover the "how" and the "why" — our call is for figuring out whether you're a fit and what your specific 90-day rollout looks like.

Can't make it? Hit reply on the confirmation email — we'll find a better time.